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Featured, OpinionNewsweek’s ‘Diana at 50′ Cover Stirs Up Controversy…
Branding, Featured, Graphic Design, VideoSC Textile Giant, Milliken, Unveils New Logo, Brand Identity
Advertising, Featured, Graphic Design1998: Sean Connery F-bombs Steve Jobs Over Imac Ad
Advertising, Featured, Graphic DesignUdderly Confused
Featured, Graphic Design, Opinion, Web DesignA Napkin, A Screw, and the Law
Advertising, Branding, Featured, Graphic DesignKraft’s Large, Cheesy Noodle Smile
Branding, Featured, Web DesignSocial media avatars – photos, logos, or both?
Branding, Featured, Graphic DesignYMCA: Just Call Us “the Y”…

Advertising

Advertising, Featured, Graphic Design

1998: Sean Connery F-bombs Steve Jobs Over Imac Ad

June 21, 2011 | No Comments

Just weeks before the iMac’s first Christmas in 1998, Steve Jobs, a lifelong fan of James Bond, instructed his ad agency to begin work on a special celebrity Christmas ad featuring 007 himself, Sean Connery — even though Connery had yet to be signed.

Advertising, Featured, Graphic Design

Udderly Confused

May 27, 2011 | No Comments

The Real Milkshake. Now with Double Flavor. Love it or hate it, McDonald’s Finland Double Flavor ad evokes strong responses: “This McDonald’s Double Flavor Milkshake ad does a great job at differentiating itself from many of the more obvious ad concepts that have already been done. This print ad is fresh, fun, and far from [...] Read More

May 24th

Who Needs Designers?

It looks like all of us designers will be flipping burgers here soon. We’re being replaced by a cream in a tube… Introducing: Make My Logo Bigger Cream, Whitespace Eliminator, and Starburst Dust Video by Agency Fusion

Tags: branding + design + graphic design + humor + logo + redesign + video + Web Design + web site + youtube
by Matthew Carson, III
Categories: Advertising, Graphic Design, Video
0

Feb 17th

Kraft’s Large, Cheesy Noodle Smile

Kraft Foods and Landor Associates have announced the redesign of Kraft Macaroni & Cheese packaging. The new design of the 73-year-old brand retains key design elements that Americans associate with the brand, and adds a “noodle smile” visual identity, visible on all Kraft Macaroni & Cheese varieties. An American favorite, Kraft Macaroni & Cheese Dinner has been serving up smiles since 1937. In that year, a salesman for the Tenderoni [...] Read More

Tags: Kraft + logo + marketing + masterbrand + packaging + redesign + trademark
by Matthew Carson, III
Categories: Advertising, Branding, Featured, Graphic Design
0
Advertising, Featured

Marketing that Bombs

November 13, 2009 | No Comments

Between the calculatedly folksy Americana, the loving depiction of military hardware, the mass destruction plunging from the heavens in trails of fire, and the transforming robots, someone at that ad agency has clearly seen way too many Michael Bay movies. (It lacks only shirtless, sweaty Marines and an American flag waving against a sunset.) Even if you ignore the ad’s queasy combination of warfare and commerce — I don’t exactly want to buy [...] Read More

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