Social media avatars – photos, logos, or both?

Facebook, Twitter, LinkedIn, and blogs all use avatars as personal ‘icons’ for members. Depending on the image you choose, these postage stamp-sized images can portray you as professional, playful, creative, silly or somber. The questions for business and individuals are, “Do I use a photo, logo, or combination of the two?” and “How do I [...]

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YMCA: Just Call Us ‘the Y’…

On July 12, 2010, the YMCA announced the first update to its identity in in 43 years. The biggest change seems to be the elevation in importance of the ‘Y,’ similar in usage to McDonalds use of the slang, MickeyD. The Young Men’s Christian Association (“YMCA” or in the USA “the Y”) is a worldwide [...]

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Romanian logo outed for using stock images

“…it’s a nice leaf, but the fact that’s straight stock is quite frankly insulting to the [design] industry. By cutting corners like this, it cheapens the entire process.” BRAND NEW: Romania’s new tourism logo and slogan — “Explore the Carpathian Garden” after the Carpathian mountains at the center of the country — were created by [...]

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University of South Carolina Loses Legal Dispute over Interlocking SC Trademark

Affectionately referred to as ’SC by its students, alumni and fans, the University of Southern California is the rightful owner of the interlocking “SC” trademark, a court announced last week, despite the University of South Carolina’s latest attempt to trademark a similar symbol. When South Carolina initially came out with the interlocking “SC” logo in [...]

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