Affectionately referred to as ’SC by its students, alumni and fans, the University of Southern California is the rightful owner of the interlocking “SC” trademark, a court announced last week, despite the University of South Carolina’s latest attempt to trademark a similar symbol.
When South Carolina initially came out with the interlocking “SC” logo in 2002, [...]

This video has made the rounds in the design community for months, but it is still amusing (and too true)! Produced by Scofield Editorial, Inc., Casting Agency: Artistic Enterprises
YouTube – Link to The Vendor Client Relationship

<strong>Happy Thanksgiving to all!</strong>

I don’t exactly want to buy a product being sold via a bombing run — I simply can’t understand how Motorola, Verizon, and Google think that positioning their product as a destructive, hostile menace is going to endear it to anyone.

The asset of our studio is our artistry — the creative solutions to the communications problems and opportunities facing our clients. And innovative originality can be tough to define, or agree upon. One person’s passion is often another’s poison. So it’s no wonder that potential clients often ask us to take a project on speculation. That is, to try out our creative product in much the same way they may try out a car before purchasing. Unfortunately, we must turn down such projects.

Early this year, Smashing Magazine posted an article detailing the 10 Harsh Truths about Websites of Large Organizations. As a designer who has work in both agencies and marketing communications departments, I can attest to the validity of each one of the 10 truths. Here are the ten with our comments…